Market
About
Thinking of selling your Barrie home?
The first thing you need is an honest number — not a flattering one to win your listing, and not a cautious one to make it sell quickly. Then a plan you actually understand. That's where we start.
A real number within 24 hours
Your home is worth what someone paid for one like it, last month, near you.
Not what the city average says. Not what a website's instant estimate says, and not what your neighbour got in 2022. The only number that holds up is built from comparable sales close to you in the last ninety days, adjusted for the things that make your house different — the lot, the condition, the updates you've done and the ones you haven't.
That's the number I'll bring you, and I'll show you the sales it came from so you can see the reasoning rather than take my word for it. If it's higher than you expected, I'll tell you why. If it's lower, I'll tell you that too, before you've made plans around a figure that was never real.
In September 2026 Barrie homes sold at 98% of asking on average, in 40 days on the current listing. That is the whole argument for pricing correctly the first time: a home that has to be withdrawn and relisted loses its best two weeks, and the second run almost never recovers them.
From the first conversation to the day you hand over the keys.
Six steps. You'll know what's happening at each one, and roughly what it costs.
I walk through the house
Not a fifteen-minute look around. I go through room by room, because the things that move your price are specific — the age of the roof, whether the basement has ever taken water, what the kitchen would cost to bring up to date. Then I pull every comparable sale near you from the last ninety days.
You get the number, and the reasoning
A range, the sales it's based on, and what I'd list at and why. If your expectation and my number are far apart, we talk about it then, properly, rather than discovering the gap six weeks into a listing that isn't moving.
We decide what's worth doing — and what isn't
This is where I save people money. Most homes need paint, decluttering and a deep clean, and very little else. I'll tell you when a renovation won't return what it costs, which is more often than you'd think. If something genuinely will pay for itself, I'll say that too, and I can put you in touch with the trades who'd do it.
Photography, floor plan, and the listing itself
Professional photography every time, at my cost, along with a measured floor plan. Buyers decide whether to book a showing from a phone screen in about four seconds. The listing goes live on MLS®, realtor.ca and the portals, and I write the description myself.
The first two weeks
This is when nearly all of the attention arrives, and it is the part of the process most worth getting right. I attend the showings myself, I follow up with every agent who brings someone through, and I tell you honestly what the feedback is — including when it isn't what either of us hoped.
Offers, negotiation, and closing
I'll walk you through every offer line by line. Price is only one of six or seven things being negotiated — closing date, conditions, deposit and the irrevocable period often matter just as much, and occasionally more. Then lawyers, adjustments and keys, and I stay involved until it's done.
What it costs, and what you'll take home.
Commission in Ontario is negotiable and always has been — there is no set rate. Anyone who tells you the rate is fixed is mistaken. We'll agree yours up front, in writing, along with exactly what's included, and it will be on the listing agreement before you sign anything.
Beyond commission, selling a home in Ontario usually means legal fees, any mortgage discharge or penalty if you're breaking a term early, and the cost of moving. If you're buying as well as selling, land transfer tax applies to the purchase, not the sale. I'll put together an estimate of what you'd actually walk away with, on your numbers, before you commit to anything.
Photography and the floor plan are on me. So is the pre-listing walkthrough and the valuation — those cost you nothing whether or not you decide to list with me.
The Real Estate Council of Ontario publishes an information guide for buyers and sellers setting out your rights and what your representative owes you. Every registrant in Ontario has to give it to you. Here's a copy — worth ten minutes whoever you end up working with.
What sellers ask me first.
How much is my house worth in Barrie?
When is the best time of year to sell in Barrie?
Should I renovate before I sell?
How long will it take to sell?
Should I sell first or buy first?
Do I have to be out for showings?
What if my home doesn't sell?
Start with the number.
Not an automated estimate. A proper valuation built from what's actually sold near you, with the reasoning laid out plainly — and my honest view on what I'd do if it were my house.
- A range, and the comparable sales behind it
- What's worth doing before you list — and what isn't
- An estimate of what you'd actually walk away with